You’ve been thinking about building an Instagram Theme-Account for a while but you haven’t started yet? In this blog article, I will give you five good reasons why you should start now and not later.
1. Large and Fast Potential to Grow
In contrast to personal accounts, it is usually much easier to get attention with a theme-account. This is basically due to two main factors:
- Before a post gets shared on the theme-account, it is clear whether or not it has viral potential. Contrary, as a content creator you can never be sure if your post has the potential to go viral.
- The reposting model makes it much easier for theme-accounts to share many posts a day. Instagram wants to be fed and rewards quantity as well as quality. Posting six or more times a day with good quality as a content creator is almost like a full-time job.
In summary, the main advantage is that you can share any number of posts with high potential to go viral with a theme-account. Without having to spend too many hours for it.
Pitfall: If theme-accounts are not careful with the copyright of other people, this can quickly lead to the loss of the account by Instagram.
2. Multiple Ways for Monetization
A theme-account attracts followers who have a special interest in the specific theme. This makes it more likely that these people will also buy products related to this topic. Due to this fact, your account is an interesting marketing platform for other companies but also enables you to sell something directly to your followers by yourself. The following list gives you a small impression of some ways to earn money with it.
- Sell Shoutouts
- Sell products with dropshipping
- Sell digital products
- Sell affiliate Products
- Sell the account
Instagram is a medium that is constantly evolving. For this reason, it cannot be excluded that there will be further possibilities for monetization in the future. It’s possible, for example, to add advertising videos between your posts, like accounts on Facebook can already do it.
3. You Don’t Need Much Time
With the right system, it is possible to build a theme-account without a lot of time. The most time-consuming tasks are the searching for viral content to repost and the posting itself. I’ve published an article about four tools that should be very helpful for your content research. Use them and you will find viral posts much faster than if you search them manually.
Posting takes time as well and should be done at the times when your followers are most active. Especially at the beginning, the posting time is crucial. Many people use automatic Instagram schedulers at this point, we refer to later.com. From our own experience, posts that are automatically shared perform worse than manually shared posts. It seems like the algorithm doesn’t like automation.
4. Rising Account Value
Instagram’s algorithm tends to make it more difficult for theme-accounts to attract new followers. This is due to the fact that posts that have been shared on other accounts before are not really loved by Instagram. For this reason, it becomes more and more difficult to get the posts of a theme-account viral. Another point is that large accounts that don’t respect copyrights are also quickly deleted by Instagram. These two factors are not the only but important factors why the value of theme-accounts is generally rising.
I started about 2 years ago with my first theme-account and grew relatively fast. Details can be found in this blog article. The accounts that started two years before me have grown much faster and the accounts that want to grow today usually need a lot of patience. But if you manage to grow a large community with your account, it will be more valuable than it was 2 or 4 years ago. I guess this should be a good motivation to still start growing it.
If you want to get an Impression about the current account values you can check out swapd.co for Instagram Theme-Account listings.
5. Future Potential
Every house needs a good fundament. Instagram has good chances with Zuckerberg to be one of the leading networks in the coming years as well. The Internet is constantly changing and brings new ways to earn money. As soon as you created a Community, there are many opportunities to work with it.
If you know some more good reasons to start growing an Instagram Theme-account, feel free to share it in the comments!
If you have any further questions, please do not hesitate to contact us. Just write an e-mail to firstname.lastname@example.org.